Pure Gold DIVINE 24 Ka LUXURIOUS LIFTING SERUM

Luxurious LIFTING SERUM combines the latest findings of science and more than 50 carefully picked active ingredients and other supporting, moisturising and nurturing ingredients. Its effect: younger looking skin, papillary dermis rejuvenated by 5.5 years, wrinkles reduced on forehead, around eyes and on neck.

This remarkable concentration of anti-ageing active ingredients offers:

• a long-term effect where cellular functions are established at the level of more youthful skin (biomimetic peptides and isoflavones)^1,2;
• immediate⁴and long-term³ wrinkle-filling effect (complex of bio-active peptides and marine collagen)
• optimal hydration that lasts all day (molecular mesh hydration technology)⁵;
• a luminous effect of visibly reborn skin (gold).

¹ in vivo clinical study with 20 volunteers after 28 days of twice-daily application; ² in vivo clinical study with 28 volunteers after 2 months of twice-daily application; ³ in vivo clinical study with 24 volunteers after 2 months of twice-daily application; ⁴ in vivo study on 15 volunteers, measured before and 1 hour after application; ⁵ in vivo clinical study with 22 volunteers after 1 application.

Bio-active peptides

Stimulate the cells to divide faster and synthesise more collagen, elastin and hyaluronic acid. As a result, they slow the chronological and photoageing of the skin, rejuvenating it in every way: they visibly tone the skin, smooth its surface and produce an intensive wrinkle-correction effect.

Isoflavones

Isoflavones are natural, body-friendly active ingredients – phytoestrogens, which have a chemical composition that closely resembles oestrogens or female hormones. They stimulate the synthesis of collagen and elastin in the deeper skin layers, and prevent these two substances from deteriorating. They’re also intensively antioxidant and help prevent skin ageing caused by the effects of free radicals.

Gold

In its purest form (24 karat) it’s proven to be effective in terms of skin rejuvenation, wrinkle smoothing and skin tone improvement. Gold activates electrons in the skin’s cells, which stimulates cellular communication, cell renewal and cell growth.

Marine collagen (atelocollagen)

Upon application, the patented microspheres of marine collagen penetrate the upper layers of the skin, intensively bind moisture and swell to 10 times the volume. They ensure effective reduction of wrinkles in 1 hour after application and visibly tighten the skin.

PatcH₂O

Forms a molecular mesh that contains the moisturising complex. The mesh enables a slow release of moisture into the skin throughout the day, while at the same time preventing its evaporation.

Glycerol

In combination with other moisturising agents and/or oils, it serves as the basis of most moisturisers. Glycerine is also a natural preservative. In the right quantities, glycerine strengthens the skin’s natural protection by filling up the extracellular matrix and binding just enough water to maintain the skin’s homeostasis. Research shows that the glycerine present in the extracellular matrix helps other skin lipids function better.

Argan oil

One of the richest sources of high-value nutrients. Moisturises the skin and, thanks to its high vitamin E content, which has an antioxidant effect, protects against moisture loss. After use, the skin is left protected and elastic.

Provitamin B5

Has a distinct moisturising effect, accelerates cell division and offers anti-inflammatory protection. Because it penetrates the skin well, it reduces visible wrinkles by encouraging moisture to accumulate in the deeper layers. It’s used for the care of mildly damaged skin, for sunburn, as well as for irritated and especially chronically dry skin.

Ingredients: Aqua, Glycerin, Glyceryl Stearate, Pentylene Glycol, Argania Spinosa Kernel Oil, Dimethicone, Polyglyceryl-6 Palmitate/Succinate, Propylheptyl Caprylate, Cetearyl Alcohol, Cetearyl Isonoananoate, Dicaprylyl Ether, Caprylic/Capric Triglyceride, Helianthus Annuus Seed Oil, Tocopherol, Ethyl Ferulate, Humulus Lupulus Extract, Xanthan Gum, Cetyl Alcohol, Stearyl Alcohol, C15-19 Alkane, Hydrogenated Polyfarnesene, Trehalose, Urea, Serine, Algin, Glyceryl Polyacrylate, Caprylyl Glycol, Sodium Hyaluronate, Pullulan, Disodium Phosphate, Potassium Phosphate, Hydroxypropyl  Cyclodextrin, Palmitoyl Tripetide-38, Butylene Glycol, Carbomer, Coco-Glucoside, Palmitoyl Tripeptide-1, Palmitoyl Tetrapeptide-7, Sodium Lactate, Lecithin, Soy Isoflavones, Polysorbate 80, Alcohol, Panthenol, Citric Acid, Pentaerythrityl Tetraisostearate, Silica Dimethyl Silylate, Sodium Chrondoitin Sulfate, Atellocollagen, Caprylyl Glycol, Phenoxyethanol, Hexylene Glycol, Hydrogenated Polyisobutene Hydrogenated Polydecene, Hydrogenated C6-14 Olefin Polymers, Bisabolol, Parfum, Gold, CI 77820, CI 77400

Always apply the serum to the cleansed and repeatedly toned skin of the face, neck and décolletage. Choose your perfect nurturing combination depending on your skin type and condition:

1. Serum as a STAND-ALONE TREATMENT (normal to combination skin)
2. Serum as an EXCELLENT BASE for nurturing products (normal to dry skin)
3. A LUXURIOUS COMBINATION: blend the serum in the palm of your hand along with a few drops of PURE GOLD 24 Ka Divine Luxurious Beauty Oil (dry skin).

• Always apply the serum to cleansed and repeatedly toned skin.

• We recommend the application of an SPF protective cream/fluid as the final step in your daily Pure Gold Divine care.